Love Your Business.
Love Your Life.

I'm Michelle.

I'm the founder and CEO of IndigaMedia. I help conscious business owners and organizations grow their business online. BUT WHAT I REALLY DO IS... >>>

I Make You Irresistible.

I translate your ideas and vision into strategies, words, and images that unleash the essence and spirit of your brand. Your ideal clients can't help but want more.

I created IndigaMedia as branding and marketing communications company with heart and soul. I’m a marketing strategist + business coach. I've worn several hats in my marketing career, from copywriter to PR pro to director and co-creator of big visions. You name it – I've probably done it.

My marketing journey began back when the BlackBerry was still the hottest mobile creation. That's when I discovered that storytelling, social media, and digital marketing were not only the most enjoyable but one of the smartest ways to grow a business. Back then I was working for the largest non-profit healthcare system in Western North Carolina, and decided the time was ripe to come head to head with "the way things had always been done."

I made it my mission to persuade hesitant hospital CEOs, attorneys, doctors, and nurses of the urgent need for a social presence. Then, I worked in the trenches with my team, as we guided the organization through a digital transformation.

Since then I've helped conscious entrepreneurs amd organizations – non-profits, coaching companies, life coaches, executive coaches, acupuncturists, therapists, wellness practitioners, creators of women's movements, and more – to unravel their purpose, create a stand-out brand, and develop marketing strategies that make them money doing what they love. My clients most appreciate my ability to translate their vision into messaging and imagery that grows a profitable purpose-based business and brand.

Together we make your vision a beautiful, living, breathing reality.

When I walked away from my job as a marketing director to start my own business, I never looked back. It was one of the most frightening, yet most empowering things I have ever done. The real reason I created this company, was to do what I love and work with people in whom I believe.

I help conscious startup and small biz owners to redefine their brand, be seen, and create awareness authentically – so they can be profitable – while being 100% aligned with their purpose and proud of the positive impact they ripple out to the world.

I work closely with select small businesses, non-profits, and start-ups with a passion-inspired mission. Our clients are ready to change how they’ve been doing things and create a strong online presence with an authentic brand and marketing that stands out.

I serve my clients with a unique blend of coaching, consulting, and real hands-on doing, to:

  • Discover and unleash their unique brand identity.
  • Engineering a personalized integrated marketing strategy to grow their business.
  • Developing a stand-out content strategy messaging that attracts their ideal clients.

All we do together is designed to bring your brand to life, attract your ideal clients, and turn your followers into loyal clients.

Who We Serve



> Are smart and savvy purpose-driven experts, entrepreneurs, and small business owners who want to make the world a better place. They are passionate about what they do and are willing to do the work to meet their goals. They offer quality products or services that help their own clients advance and live better lives.


> Are NOT closed off to new ways of doing things. They don't avoid doing the work to improve their products and services. And they don't expect quick one-off tactics that have no strategy behind them – as they know that those do not work.


> Love working with us because we believe in what they do, and are 100% in their corner. It's a win-win. We're happy with what we're doing with our lives. And, we're a force for good in the world. Idealistic? Hell, yes! We're okay with that.

We get close and personal. Just enough to have fun and make sure you are heard and understood every step of the way. I'm personally involved with all clients and live for guiding them from idea to the creation of their vision. Our work together is in-depth and involves getting to know you, your hopes, dreams and desires.

Frequently Asked Questions

Ready to make your ideas reality?